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Research and Markets: Coffee in Portugal

DUBLIN, May 10, 2010 (BUSINESS WIRE) -- Research and Markets (http://www.researchandmarkets.com/research/ffe759/coffee_in_portugal) has announced the addition of the "Coffee in Portugal" report to their offering.

Fresh ground coffee, was one of the most dynamic sub-categories in 2009, largely due to the effects of innovation. The leading domestic company Novadelta - Comrcio e Indstria de Cafs Lda joined the move towards focusing on coffee pods, which are now widely available across Portugal. Coffee pods are behind the revival of the category and are currently being heavily promoted and advertised throughout Portugal.

The Coffee in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report? Get a detailed picture of the Hot Drinks industry; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the markets major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.

Key Topics Covered: Coffee in Portugal Euromonitor International March 2010 List of Contents and Tables Executive Summary Hot Drinks Feels the Pressure of the Economic Crisis Coffee and Tea Dynamism Nestl Portugal SA Still in the Lead On-trade Loses Ground Warm Future Ahead Key Trends and Developments Economic Climate On-trade Declining Coffee Vs Tea Premiumisation Still at the Forefront Competitive Landscape Market Data Tables For more information visit http://www.researchandmarkets.com/research/ffe759/coffee_in_portugal Source: Euromonitor International SOURCE: Research and Markets CONTACT: Research and Markets Laura Wood, Senior Manager press@researchandmarkets.com U.S. Fax: 646-607-1907 Fax (outside U.S.): +353-1-481-1716 Copyright Business Wire 2010 -0- KEYWORD: Portugal

Europe INDUSTRY KEYWORD: Retail

Food/Beverage