CNBC will premiere an original documentary, THE FACEBOOK OBSESSION, on Thursday, January 6, 2011 at 9pm ET. It will repeat that same evening at 10pm ET, 12am ET and 1am ET.
It will also air on the following dates:
Friday 1/7 at 8pm ET
Saturday 1/8 at 7pm ET
Sunday 1/9 at 10pm ET
"The Facebook Obsession" is the real story behind the rise of the largest social media site in the world, told through Facebook's founders, friends and foes. Correspondent Lester Holt delivers a comprehensive look at how this internet phenomenon, with half a billion users, is affecting society in ways most people are unaware of. From a girl who is reunited with her birth mother with the help of Facebook, to a woman who lost her job because of her online postings, "The Facebook Obsession" explores how the site is fundamentally altering American life for better or worse; even the White House and many police departments have their own Facebook pages. Holt also investigates what kind of user data Facebook sells to advertisers, and explores the foundation of the business model that has sparked intense controversy over privacy concerns.
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing http://www.cnbc.com.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.