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AT&T Unveils New Store in Victor Store Offers Hands-On, Interactive Retail Experience for Customers in Western New York

VICTOR, N.Y., Nov. 12, 2010 /PRNewswire via COMTEX/ -- As people's lives become increasingly mobile and fast-paced, and to address the growing demand for advanced wireless data products and services, AT&T* today announced the opening of a new wireless retail store in Victor.

"The opening of this new AT&T store is one more reason to shop locally," said New York State Senator Michael F. Nozzolio (R-Seneca Falls). "Combined with AT&T's recent investment in the state's broadband networks, the opening marks the continued effort to keep New York competitive and responsive while, at same time, providing our citizens with the best technology." The store, located in the Eastview Mall, replaces AT&T's older location and has a state-of-the-art, hands-on design to engage customers and provide a "try before buy" service experience. Trained sales consultants will provide demonstrations of a wide range of wireless products. Shoppers can also test out various advanced wireless data applications including GPS navigation, mobile social networking or mobile television.

The Eastview Mall store is led by Eugene Kruglov and has a staff of seven employees who are trained to assist customers -- both business and consumer -- with purchasing decisions, customer service and technical support. Hours of operation are Monday through Saturday 10:00 a.m. - 9:30 p.m. and Sunday 11:00 a.m. - 6:00 p.m.

The store will celebrate its grand opening today with a 10 a.m. ribbon cutting.

AT&T operates 51 AT&T-owned retail locations in upstate New York. AT&T's products and services are also available at a number of other authorized dealers and national retail locations.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About AT&T AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(R) and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE(R) magazine.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.Facebook.com/ATTSmallBiz to discover more about our small business services.

2010 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

All other marks contained herein are the property of their respective owners.

Cautionary Language Concerning Forward-Looking Statements Information set forth in this press release contains financial estimates and other forward-looking statements that are subject to risks and uncertainties, and actual results might differ materially. A discussion of factors that may affect future results is contained in AT&T's filings with the Securities and Exchange Commission. AT&T disclaims any obligation to update and revise statements contained in this news release based on new information or otherwise.

SOURCE AT&T Inc.

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