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Atrinsic, Inc. To Provide Business Update and Discuss Third Quarter 2010 Financial Results

NEW YORK, Nov 12, 2010 (BUSINESS WIRE) -- Atrinsic (NASDAQ: ATRN), a marketer of direct to consumer subscription products and Internet search-marketing agency, announced today that it will provide a business update and discuss third quarter 2010 earnings on Tuesday, November 16, 2010, at 11:00 a.m. eastern time.

The call will also be webcast over the Internet. Participants will include Raymond Musci, Executive Vice President and Thomas Plotts, Chief Financial Officer. A brief question and answer session will follow the presentation. The Company will release its third quarter financial results at 4 PM eastern time on November 15, 2010.

Atrinsic, Inc. Update and Third Quarter 2010 Financial Results Conference Call Tuesday, November 16, 2010 at 11 a.m. ET Call in # (Domestic) 877-941-0843 or 480-629-9643 A simultaneous webcast will also be available via http://event.on24.com/r.htm?e=265150&s=1&k=F59A56DD044AEC97005EA1769470A5E3 In addition, a replay of the conference call will be archived and available until December 16, 2010 at the following numbers: Domestic callers -- 800-406-7325 or 303-590-3030, access code: 4385727.

About Atrinsic and Kazaa Atrinsic, Inc. is a marketer of direct-to-consumer subscription products and an Internet search-marketing agency. Atrinsic sells entertainment and lifestyle subscription products directly to consumers, which are marketed through the Internet. Atrinsic also sells Internet marketing services to its corporate and advertising clients. Atrinsic has developed its marketing media network, consisting of web sites, proprietary content and licensed media, to attract consumers, corporate partners and advertisers. Atrinsic believes its marketing media network and proprietary technology allows it to cost-effectively acquire consumers for its products and for its corporate partners and advertisers.

Kazaa is a subscription-based digital music service that gives users unlimited access to hundreds of thousands of CD-quality tracks. For a monthly fee users can download unlimited music files and play those files on up to three separate computers and download unlimited ringtones to a mobile phone. Unlike other music services that charge you every time a song is downloaded, Kazaa allows users to listen to and explore as much music as they want for one monthly fee, without having to pay for every track or album. Consumers are billed for this service on a monthly recurring basis through a credit card, landline, or mobile device.

Royalties are paid to the rights' holders for licenses to the music utilized by this digital service. Atrinsic and Brilliant Digital, Inc. jointly offer the Kazaa digital music service pursuant to a Marketing Services Agreement and a Master Services Agreement between the two companies.

SOURCE: Atrinsic, Inc.

CONTACT: Atrinsic, Inc. Thomas Plotts, 212-716-1977 ext 222 CFO or Investor contact BPC Financial Marketing John Baldissera, 800-368-1217 Copyright Business Wire 2010 -0- KEYWORD: United States

North America

New York INDUSTRY KEYWORD: Technology

Internet

Search Engine Marketing

Communications

Marketing SUBJECT CODE: Earnings

Conference Call

Webcast