StorSimple Named a Finalist for "Most Promising" Cloud Computing Technology StorSimple Selected for UP 2010 Cloud Awards at the UP 2010 Cloud Computing Conference

SANTA CLARA, Calif., Nov 12, 2010 (BUSINESS WIRE) -- StorSimple, a leading provider of application optimized cloud storage technology, has been named a finalist for the UP 2010 Cloud Awards in the "Most Promising Cloud Computing Company" category. The company attributes its success to the ability to offering the best-of-both worlds -- the instant elastic provisioning of the cloud, that is available from anywhere with utility billing, while still being able to give users familiar applications such as Microsoft SharePoint, Exchange or Windows File Shares and Virtual Machine Libraries.

StorSimple offers enterprise organizations with an application-optimized hybrid storage controller that securely integrates the Cloud into enterprise applications without forcing organizations to move their enterprise applications into the cloud. The result is improved scalability, simplified data protection and reduced cost by up to 90 percent compared to traditional enterprise storage used with these applications. Enterprise application such as SharePoint can now easily scale to terabytes by using the cloud.

"Cloud computing is a monumental shift in what organizations are capable of doing - it provides elasticity, and elasticity is the path to manage the unpredictability of storage, external users and disasters," said Dr. Ian Howells, CMO StorSimple. "Being recognized by the UP Conference as a finalist for most promising company is a testament that we're addressing a major organizational pain point." About StorSimple StorSimple has developed an application-optimized hybrid cloud storage solution for Microsoft SharePoint, Microsoft Exchange, Windows Files Services, Virtual Machines, and Virtual Desktop Infrastructure that delivers consistent storage performance at scale, significantly simplifies data protection, and reduces cost by up to 90 percent compared to traditional enterprise storage used with these applications. StorSimple is based in Silicon Valley and is funded by Ignition Partners, Index Ventures, Mayfield Fund, and Redpoint Ventures.

About UP Start Cloud Awards The UP Start -- Cloud Awards -- part of the UP 2010 Cloud Computing Conference -- Produced by Cloudcor, is an event which will showcase the leading technology innovators in cloud computing, providing a forum for business and technology leaders to learn more about how cloud computing can enable growth and innovation for companies across all industries. The inaugural 2010 UP Start Cloud Awards Ceremony takes place on November 15th at the Hyatt Regency Hotel, Burlingame, California USA. Full details on the UP -- Start Cloud Awards can be located at

About UP 2010 Cloud Conference UP 2010(TM) (15 - 19 November 2010), is the world's first truly "hybrid" cloud computing conference for business leaders, IT professionals and investors. UP 2010 is an affordable "hybrid" conference with both physical locations and full virtual deployment. Conference attendees will be able to attend in person, online or any combination of the two and will immensely benefit from thought provoking conference panels, collaborative workshops, and tutorials, which are selected to cover a range of the hottest topics in Cloud Computing. Full details about UP 2010 are available at

SOURCE: StorSimple CONTACT: Lois Paul & Partners Michele Moore, 781-782-5763 Copyright Business Wire 2010 -0- KEYWORD: United States

North America

California INDUSTRY KEYWORD: Technology

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