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StatSheet Launches Revolutionary Sports Content Network Advanced automated publishing system will power 345 college basketball sites offering the most in-depth analysis available for every fan in the country-

DURHAM, N.C., Nov. 12, 2010 /PRNewswire via COMTEX/ -- StatSheet, a first-in-class sports media company, announced today the launch of its inaugural network of sites powered exclusively by the company's unique automated publishing engine. The network debuts with 345 sites that provide in-depth coverage for every Division I college basketball program in the nation and represents the world's first network of websites driven entirely by high quality, automated content.

The StatSheet network will leverage both real-time sports statistics as well as a proprietary database of over 500 million statistics to generate a level of in-depth analysis and insight on every team, every player, every coach and every game unmatched by any large media website.

"Today marks a sea change in the way sports analysis and insight is provided to fans," said StatSheet Founder and CEO Robbie Allen. "Our technology platform generates content automatically in real-time - the result is a game changing alternative to the current model of sports reporting which is expensive, inefficient and, in many ways, exclusive in that only top teams receive quality coverage." Every College Hoops Fan in the Country Will Have Access to Premium Team Coverage Traditionally, sports news has been driven by a few big-name reporters covering the top-ranked teams. Now fans of big schools or small schools, conference powerhouses or tournament hopefuls will have access to the best available coverage of their team.

Each site will include data driven insights and compelling narratives, as well as photo and video highlights. In addition, each site will be accompanied by its own Twitter account, Facebook fan page and mobile application.

Previews, recaps, and over 20 additional article categories are created as soon as the underlying data is generated, so that fans are able to get the analysis they want when they want it. While other sports media companies tout their coverage of local sports teams, StatSheet provides maximum coverage of every team, regardless of the size of the team's fan base or surrounding local population.

"Our goal is to combine insightful content with the most comprehensive statistical analysis available on the web to deliver a fan experience currently not offered anywhere else," said Allen. "Now, fans accessing CardinalsDaily.com, which is StatSheet's site covering Lamar University basketball, will get the same great experience as those following CarolinaUpdate.com, StatSheet's site covering UNC basketball." To learn more, visit http://StatSheet.com.

About StatSheet Established in 2007, Durham-based StatSheet is an online sports content network dedicated to leveraging next-generation technology to bring sports fans what they want when they want it. StatSheet leverages advancements in data management, analytical processing, artificial intelligence, data visualization and automated publishing to generate, curate and deliver relevant and compelling real-time and historical content through a central portal and across a network of team specific sites. Currently, the company provides comprehensive coverage of college basketball through its network of 345 sites, one for each college basketball team. StatSheet's future plans include the roll-out of similar sites to cover all college and professional sports. Detailed statistics and analysis for NCAA basketball, College Football, NASCAR, and NBA are available at StatSheet.com. In addition, the company provides a service called Embed StatSheet, which allows customers to integrate historical or real-time stats, charts, and other graphical elements on a website or blog. To learn more, visit http://StatSheet.com.

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Christine Foster

404-664-4490

cfoster@3atlanta.com SOURCE StatSheet.com www.prnewswire.com Copyright (C) 2010 PR Newswire. All rights reserved -0- KEYWORD: North Carolina INDUSTRY KEYWORD: SPT

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