A.R.E. Receives Ford Product Excellence Award at 2010 SEMA Show Recognition Honors 2011 F-150 Pro Football Hall of Fame Project Truck

MASSILLON, Ohio, Nov. 12, 2010 /PRNewswire via COMTEX/ -- Leading truck cap and tonneau cover manufacturer A.R.E. has received a 2010 Ford Product Excellence Award from the Ford Motor Company for its customized 2011 Ford F-150 boldly promoting the Pro Football Hall of Fame.

The award, based on excellence in product development and total project vehicle execution, was announced during the 2010 Specialty Equipment Market Association (SEMA) Show, where A.R.E. and the Pro Football Hall of Fame unveiled the truck.

"We wowed SEMA participants with this truck, and I am honored that Ford recognized and shared in the industry's enthusiasm for this successful project," said Bryan Baker, director of marketing, A.R.E. "We are proud of our partnership with the Pro Football Hall of Fame and pleased at how the truck takes the Hall of Fame experience on the road, featuring its iconic silhouette painted on the exterior and an interior remodeled with material resembling pigskin leather." An A.R.E. LSX Series fiberglass tonneau cover - covered in autograph signatures from dozens of Football Hall of Fame Enshrinees - tops the bed of the truck. The truck bed also displays Hall of Fame memorabilia while a wrap on the inner sidewall simulates the Hall of Fame Enshrinement Gallery.

"We were overwhelmed at how the football theme was carried throughout the A.R.E.

Hall of Fame truck with details both inside and out," said Sherry Kollien, SEMA Project Vehicle Manager at Ford Motor Company. "These awards are based on appearance, craftsmanship and use of aftermarket products; everyone on our team was in agreement that this project deserved to win in the F-150 category. The A.R.E. team executed the truck very well in a short period of time." During the coming year, A.R.E. and the Hall will take the Hall of Fame experience on the road by displaying the truck at football games, various automotive shows and the annual Pro Football Hall of Fame Enshrinement Festival events. Follow the truck's travels throughout the year at its Twitter link @F150ProFballHOF.

About A.R.E.

A.R.E. began manufacturing aluminum frame truck caps in 1969. Since then, the company has become a leading manufacturer of fiberglass truck caps and hard tonneau covers, and boasts 600 employees at its ISO-9001:2008-certified manufacturing facilities. They have a network of more than 600 independent authorized dealers throughout North America. For more information, contact A.R.E. at 400 Nave Rd. S.E., P.O. Box 1100, Massillon, OH 44648, email topline@4are.com or visit www.4are.com.

About Football Hall of Fame The Pro Football Hall of Fame is a 501(c)(3) not-for-profit opened in 1963 in Canton, Ohio. Since then more than eight million fans have visited the museum.

Each year visitors from every state and up to 70 foreign countries tour the Hall of Fame. For more information, visit www.profootballhof.com or call 330.456.8207.


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