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"THE CELEBRITY APPRENTICE" WILL PREMIERE ON MARCH 11TH ON CNBC

(ALL TIMES ARE IN ET)

Beginning March 11th, "The Celebrity Apprentice" will air on Fridays at 8pm and 12am on CNBC. The two-hour show will air for 12 consecutive weeks (3/11 to 5/27). The episode airing on 5/13 will be a three-hour show.

Donald Trump returns with "The Celebrity Apprentice" and an all-new celebrity lineup of candidates. This is the fourth installment of "The Celebrity Apprentice" and the eleventh season of the series.

Contestants will not be vying for a job with Donald Trump however; instead the business-savvy celebrity contestants will be working towards a greater goal -- as they raise money for their various charities throughout the season. Not only will the final winner be crowned the 'Celebrity Apprentice,' but he or she will also have the honor of delivering a $250,000 bonus check to their designated charity.

All of the celebrities will be competing in business-driven tasks around New York City, using their fame along with their proven business acumen to win challenges, while ultimately raising money and awareness for their respective causes.

About CNBC:
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing http://www.cnbc.com.

Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.