ENGLEWOOD CLIFFS, N.J. – May 12, 2011 – CNBC.com, the online destination for global business news and expert analysis, had its best April ever in terms of uniques and page views. According to the latest data from comScore Media Metrix, the site was visited by 7.4 million unique users last month, a 30% increase compared to the same time period last year, and recorded 322 MM page views, a 14% increase year-over-year.
CNBC Mobile also scored April records. CNBC’s Real-Time iPhone App posted 52 MM page views, representing a 46% increase year-over-year and also saw unique visitors increase by 32% compared to the same period last year. CNBC Mobile Web experienced a 32% increase in page views compared to April 2010.
Additional April 2011 highlights include:
-CNBC.com is the #1 stand alone financial news site by total page views.*
-CNBC.com is the #1 business news website in minutes per visitor, with users spending an average of 63 minutes on the site in April (comScore Media Metrix’s Business/Finance - News/Research category among sites with > 1MM visitors).
-CNBC.com is the #1 stand alone website in pages per visitor, with an average of 43 pages per visitor consumed, more than any other site in the category (comScore Media Metrix’s Business/Finance - News/Research category among sites with > 1MM visitors).
-CNBC.com is one of the most engaging business news sites on the web. Last month, users spent an average of 11 minutes per visit.
-CNBC.com has the highest share of total time spent in the category among stand-alone sites. CNBC.com usage makes up 14% of all time spent on business/finance sites among all users of the category.
*Source: comScore Media Metrix, April 2011, Business/Finance - News/Research category. "Stand alone" excludes portal-affiliated websites.
With CNBC in the U.S., CNBC in Asia Pacific, CNBC in Europe, Middle East and Africa, CNBC World and CNBC HD+, CNBC is the recognized world leader in business news providing real-time data, analysis and information to more than 390 million homes worldwide. The network's 16 live hours a day of business programming in North America (weekdays from 4:00 a.m.- 8:00 p.m.) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC.com and CNBC Mobile Web (mobile.cnbc.com) offer real-time stock quotes, charts, analysis and both on-demand and live streaming video.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://www.nbcumv.com/mediavillage/networks/cnbc/