CNBC Webinar: Go Green Without Going Broke

Better Your Business
Better Your Business

Investing is clean technology isn't just for big corporations.

Many small businesses don't realize they can enhance their "green" credentials, and their profits, without spending a lot of money.

In our CNBC online webinar Going Green Without Going Broke, Rutgers Business School's Kevin Lyons showed you practical steps you can take now to help your business compete more effectively in the new environmentally-conscious global economy.

CNBC's Sue Herera hosted our free webinar on Wednesday, March 21, 2012.


About Our Presenter

Kevin Lyons
Kevin Lyons

Kevin Lyons is an Assistant Professor in the Department of Supply Chain Management & Marketing Sciences at Rutgers Business School in Newark and New Brunswick, New Jersey.

The school's supply chain undergraduate program tied for second, and its graduate program tied for third, is a 2011 ranking by Gartner Supply Chain Leaders.

Professor Lyons provides research and hands-on assistance to the small business community through the Rutgers EcoComplex - School of Environmental and Biological Sciences and the Rutgers Energy Institute.

Education: Ph.D., University of Sunderland; Supply Chain Management and Environmental Management and Policy.

Research Interests: Supply chain management, supply chain environment archaeology, supply chain environmental management, systems-thinking process modeling, life-cycle assessment and costing modeling.

Bio: Dr. Lyons conducts research on developing and integrating global environmental, social, economic, ethical criteria and data into supply chain/procurement systems and processes. His research work includes the environmental and economic impacts on raw material extraction, logistics, manufacturing, consumption, consumer of multiple products and services research, designing and implementing local, national and international environmental economic development systems, waste-to-energy systems and environmental and sustainable social policy and financial impact forecasting (e.g. Sarbanes Oxley Corporate Social and Environmental Impact Reporting). He has also created the supply chain archeology and supply chain waste archeology research disciplines and has researched and written extensively on conducting environmental health-checks on global supply chains and the resulting benefits of reduced risk management impacts and costs.

Awards: Sierra Club Annual Professional of the Year Award, New Jersey State Governor's Award for Environmental Leadership and Excellence, NSF-IGERT grants (2).