Paramount is hoping a very small investment on Twitter will go a very long way this weekend to boost "Super 8" at the box office. After the massive success of "Paranormal Activity's" Twitter promotion, Paramount figured out a range of ways to leverage the power of Twitter buzz to create a huge word of mouth hit
One saw a need for cheaper dental care for the uninsured; the other saw a massive investment opportunity. That's how venture capitalist Navin Chaddha came to put money into Brighter.com, a website that offers dental discounts to members and their families.
More companies are taking on Twitter to reach out to a larger client base. Insight on whether this is a good idea or a big trending mistake, with CNBC's Darren Rovell; Paul Argenti, Dartmouth, and CNBC.com's Cindy Perman.
Social media is like a loaded gun: You can use it to protect yourself or, as Anthony Weiner, Brett Favre and so many others have aptly demonstrated, you can also shoot yourself in the foot while the world watches – and retweets it. Aim carefully!
It's been a week since Groupon filed its S-1 with the SEC to go public, and now that investors have had some time to dig into the massive document, some major questions are starting to arise. On the surface the company's revenue looks massive and its growth meteoric.
Initial public offerings have underperformed the market since the credit crisis began, so are they still the best way for businesses to raise money?
Citigroup’s revelation that hackers stole personal information from more than 200,000 credit card holders makes it one of the largest direct attacks on a major bank, the New York Times reports.
The tail risk of a cyber disruption to markets cannot be ignored. Investors had better hope that the banks and exchanges are much better organised than Sony; and, perhaps, keep some hard cash in the mattress, Gillian Tett writes in the FT.
It seems like big money investors are again thinking that the next big thing will come from the Internet.
Steven Boal, Coupon.com CEO, discusses his company with the Fast Money crew. $200 million worth of investments is coming from unnamed mutual funds, he says.
See what's happening, who's talking and what will be making headlines on Friday's Squawk on the Street.
Google's homepage today has an interactive guitar. It comes days after Apple launched its new iCloud. So who's cooler? Take our poll and share your opinion.
See what's happening, who's talking and what will be making headlines on Thursday's Squawk on the Street.
The woes of Nokia, the world’s largest phone maker, took another turn Thursday with the departure of a key executive and further falls in its share price.
“Groupon and the rest of the industry has grown so rapidly because, for the first time in history, merchants can leverage the Internet in scale,” says one analyst. “The deal commerce space is going to be massive.”
Closed communities are becoming more appealing for social networking sites, Mo Koyfman, an early investor in Twitter and Spark Capital Principal, told CNBC Wednesday.
It's day two of the annual video game convention and some new themes have emerged as the whole industry battles the rise of games on smartphones and tablets.
CNBC's Julia Boorstin has the story on new console announcements at E3.
The author explains, "The basis for We First is not an abstract or utopian social vision. It is grounded in a new dynamic emerging between brands and consumers, stemming from the rise of social technologies linking up people into networks and communities, and reconnecting us with our sense of empathy and global oneness."