Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology.
In 2013, Boorstin created and launched the CNBC Disruptor 50, an annual list highlighting the private companies transforming the economy and challenging companies in established industries. Additionally, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Despite volatile financial markets and the slowdown in overall advertising growth, the mood on here could not have been more bullish.
Jeff Bezos' unveiling of Amazon's new tablets has sparked a close examination of their impact on technology companies like Apple and Google.
Microsoft kicked off its annual event Monday to 15,000 people integral to its business—the partners who sell its products and build software on top of them.
A massive new effort to crack down on intellectual property theft spans industries and every point of the content creation and distribution chain. It's called "Copyright Alert System" and it aims to stop people pirating from pirating content online, by very simply preventing them from surfing the web.
Investors got just the news to confirm hopes that Netflix is on track for the kind of growth to justify its stock price. After expanding to Canada, the company will launch its online streaming service in 43 countries in South and Central America along with the Caribbean later this year.
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