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Business Strategy Marketing

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    The internet never ceases to amaze and amuse with its ability to support any business idea, no matter how far-fetched. And advertisers keep lining up. The latest idea may be of help if you stayed out too late at a Halloween party and are too groggy to get to work.

  • Cut early, be aggressive and roll out gradually. That's Wal-Mart's spacer price strategy for the holidays. And the marketing team at Wal-Mart follows that dictate when it unveils some big ticket price cuts this Friday--more than 2 weeks ahead of "Black Friday," which has traditionally been the kickoff of the holiday shopping season.

  • Sleep walkers

    Here's something that'll scare the pants off you this Halloween--literally. Reuters reports that Travelodge hotels Britain are grappling with a 600% rise in sleepwalkers this year. Most are men. Many are naked. A...600%...jump. What is up with that? Cialis side effects?

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    Over the years, I've written about the weird items that have come up for sale: Bill Veeck's Leg, Luis Gonzalez' gum, Thurman Munson's pilot's license. Well, put this in the category of Joe Horn's cell phone, which was purchased by a Saints fan at auction.

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    A couple weeks ago, I did a report on this new electrolyte strip called Enlyten SportStrips. It was touting itself as the alternative to Gatorade. Athletes could put the patented strip on their cheek and the company claimed it helped cramping and other effects associated with intense sporting activity. On the surface, I felt it was a really interesting idea and that's why I did a story on it.

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    As many of you know, yesterday was the Taco Bell World Series promotion. I’ve received tons of e-mails from people telling me that I’ve underestimated how many tacos Taco Bell was going to give out. As I’ve said, I admit I underestimated because I didn’t think Taco Bell would promote the giveaway as much as they did. But maybe they really did want to give away tacos.

  • FCC

    Tomorrow's going to be a big day for the telecom and cable industries. The FCC is expected to strike down exclusive contracts between cable TV providers and apartment building owners. This will end the practice that kept competitors from offering their services to residents.

  • SEMA 2007

    OK, at first blush Jay Leno and rapper 50 cent might seem like a strange combination. But for General Motors this odd couple is the star power the automaker needs to draw attention to specialty auto parts. Last night here in Las Vegas, Leno unveiled a Corvette Z06 modified for racing performance even when running on E85 ethanol.

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    NBC Universal and News Corp's HULU.COM finally launches after six months, plenty of delays, name-calling, and mocking. The joint venture between NBC Universal and News Corp's Fox was announced in March, conceived as a media company-controlled way to distribute a broad range of professionally created content--a viable alternative to YouTube.

  • The latest reports in Automotive News about strong sales in Eastern Europe helping Ford and Toyota meet sales goals, confirms something I've been hearing for some time from Big 3 execs. Don't focus so much on the U.S. and lose sight of the real battle over global sales.

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    Anyone who knows me well, knows that I’m a ridiculous college football fan. It’s the one sport that I’m just stupid about. I don’t really have to say much more than tell you that I have I’ve had a college football fantasy league team for the past three years and that I didn’t see anything wrong with staring at the ESPN GameCast of the New Mexico-Air Force game last night.

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    "American Gangster"--starring Denzel Washington and Russell Crowe--is one of the most highly anticipated Oscar contenders. It's not hitting theaters until a week from today, November 2nd, but it's already available on Manhattan's piracy central, Canal Street, and in downtown Los Angeles.

  • Tacoby Shellsbury T-Shirt

    A World Series game broke out in the middle of a Taco Bell commercial last night. In case you didn’t hear, Jacoby Ellsbury stole a base in the bottom of the fourth last night. Two innings later, Fox flashed to a conversation the night before between Royce Clayton and Ellsbury where they discussed the promotion. Then to the stolen base.

  • David Ortiz

    Right before his big Game 1 performance last night, I sat down with the most marketable player on the Red Sox--David Ortiz. With the big bat and the great smile, he's the guy everyone wants to hug. This 31-year-old from the Dominican Republic has the most to gain if the team wins its second title in four years.

  • Minutes after my critique of Fox was published, Fox spokesman Lou D'Ermilio responded to the message I left for him. He told me that Chevy did tape that crowd show with Red Sox fans days before and that Chevy gave them the tape to run.

  • Fox Sports

    First let me say that I rarely cover other media since it gets a little tricky, but I'm going to make an exception here. I like Joe Buck and Tim McCarver. I think that for the most part they do a great job. But the Fox sales team is getting a little too aggressive for my World Series taste.

  • Haven't had much time to blog as I'm out here covering the California wildfires. Wish I could tell you all I've seen but here's at least one slice. For all the problems people sometimes have with their insurance companies, here in Southern California, right now those agents are heroes.

  • After much negotiation, and a tussle with Google, Microsoft snagged a new deal with Facebook. MSFT already handles Facebook's ad sales in the U.S., for the next few years at least. This extends the contract to Facebook's international business--already over half its ad business is overseas, and this is the area that has the biggest growth potential.

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    The Colorado Rockies take on the Boston Red Sox in Game 1 of the World Series tonight. And we're doing everything we can here at CNBC to take you behind the business of it all like no one else can.

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    News Corp's MySpace is trying to retain a hold on its users who may be tempted by newer, hipper Facebook. So, MySpace is staking a claim in online gaming, partnering with Oberon Media, a company that creates and distributes online games. MySpace's games section will launch in January with hundreds of free "casual" games.