the latest Flash player

Ries: Arrogant for New York Times to say they're 'the truth'

1:51 PM ET Fri, 24 Feb 2017

New York Times launches their "The Truth" ad campaign. Mike Jackson, 2050 Marketing, and Laura Ries, Ries and Reis marketing consultant, weigh in.

Watch CNBC Live TV

You May Like
‹
›
Latest Video
‹
- 01:11
  
  01:11 | 17 Mins Ago
  
  News Update – Midday
- 02:18
  
  02:18 | 1 Hr Ago
  
  Futures Now: Oil hits two-month low
- 04:08
  
  04:08 | 1 Hr Ago
  
  'Too early to panic': Traders say sell-off doesn't mean we're entering a bear market
- 03:26
  
  03:26 | 1 Hr Ago
  
  Liesman: Fed will take sell-off into consideration, but likely won't change policy
- 01:48
  
  01:48 | 3 Hrs Ago
  
  Barbara Corcoran is impressed by Cousins Maine Lobster's early success
- 01:52
  
  01:52 | 3 Hrs Ago
  
  Kevin O'Leary gets to the bottom of Bottle Breacher's backorder issues on 'Beyond the Tank'
- 05:54
  
  05:54 | 2 Hrs Ago
  
  Former NSA director and former IDF cyber chief on cybersecurity
- 01:22
  
  01:22 | 1 Hr Ago
  
  CNBC International Market Close Briefing
- 03:30
  
  03:30 | 1 Hr Ago
  
  US and Chinese economic outlooks are divergent, says expert
- 03:36
  
  03:36 | 1 Hr Ago
  
  There's a broader global macro piece going on here, says strategist
- 01:06
  
  01:06 | 1 Hr Ago
  
  CNBC Tech Check Morning Edition: October 23, 2018
- 01:26
  
  01:26 | 1 Hr Ago
  
  News Update – Late Morning
- 04:26
  
  04:26 | 2 Hrs Ago
  
  'The only certainty is uncertainty' for industrials today, says Bob Nardelli
- 01:45
  
  01:45 | 2 Hrs Ago
  
  Older tech companies among the more reasonable stocks right now, says NYU Stern's Damodaran
- 02:11
  
  02:11 | 2 Hrs Ago
  
  Jim Cramer: Cool your selling
- 02:12
  
  02:12 | 2 Hrs Ago
  
  Market moves seem like 'textbook retest'
- 00:43
  
  00:43 | 2 Hrs Ago
  
  EU commissioner Dombrovskis on the next steps for Italy's budget plan
- 02:32
  
  02:32 | 2 Hrs Ago
  
  Italy’s draft budget plan requires substantial adjustment: Dombrovskis
- 03:58
  
  03:58 | 2 Hrs Ago
  
  Oracle CEO Mark Hurd on cloud security and autonomous database tech
- 15:29
  
  15:29 | 3 Hrs Ago
  
  Watch CNBC's full interview with Hayman Capital's Kyle Bass
- 02:33
  
  02:33 | 3 Hrs Ago
  
  Hayman Capital's Kyle Bass on divesting from sanctioned entities
- 01:40
  
  01:40 | 3 Hrs Ago
  
  Daymond John mentors the Mo's Bows founder on 'Beyond the Tank'
- 01:04
  
  01:04 | 3 Hrs Ago
  
  News Update – Market Open
- 01:53
  
  01:53 | 3 Hrs Ago
  
  A lot of change going on for McDonald's and you're seeing that in the margins, says analyst
- 03:06
  
  03:06 | 3 Hrs Ago
  
  This sell-off will just turn out to be an opportunity, says pro
- 01:38
  
  01:38 | 3 Hrs Ago
  
  Kudlow: Market worried growth policies will be overturned
- 03:38
  
  03:38 | 3 Hrs Ago
  
  Nasdaq having worst month since November 2008
- 00:33
  
  00:33 | 4 Hrs Ago
  
  Opening Bell, October 23, 2018
- 01:30
  
  01:30 | 4 Hrs Ago
  
  Cramer: The mortgage rate is very high in this country
- 00:13
  
  00:13 | 4 Hrs Ago
  
  Today's Bell Ringer, October 23, 2018
›
Top Video
‹
- 03:26
  
  03:26 | 1 Hr Ago
  
  Liesman: Fed will take sell-off into consideration, but likely won't change policy
- 03:30
  
  03:30 | 1 Hr Ago
  
  US and Chinese economic outlooks are divergent, says expert
- 04:26
  
  04:26 | 2 Hrs Ago
  
  'The only certainty is uncertainty' for industrials today, says Bob Nardelli
- 02:12
  
  02:12 | 2 Hrs Ago
  
  Market moves seem like 'textbook retest'
- 03:58
  
  03:58 | 2 Hrs Ago
  
  Oracle CEO Mark Hurd on cloud security and autonomous database tech
- 02:11
  
  02:11 | 2 Hrs Ago
  
  Jim Cramer: Cool your selling
- 15:29
  
  15:29 | 3 Hrs Ago
  
  Watch CNBC's full interview with Hayman Capital's Kyle Bass
- 03:06
  
  03:06 | 3 Hrs Ago
  
  This sell-off will just turn out to be an opportunity, says pro
- 03:38
  
  03:38 | 3 Hrs Ago
  
  Nasdaq having worst month since November 2008
- 03:40
  
  03:40 | 4 Hrs Ago
  
  CAT is not as bad as the stock is indicating, unlike 3M, says Jim Cramer
- 01:40
  
  01:40 | 4 Hrs Ago
  
  Stocks today are not expensive, says Xerion Investments' Arbess
- 02:37
  
  02:37 | 6 Hrs Ago
  
  Uber and Lyft race to go public
- 04:31
  
  04:31 | 5 Hrs Ago
  
  Stocks set to sink on geopolitical, earnings concerns
- 03:43
  
  03:43 | 5 Hrs Ago
  
  McDonald's beats on the top and bottom line
- 04:14
  
  04:14 | 6 Hrs Ago
  
  3M cuts full-year earnings forecast
- 02:19
  
  02:19 | 5 Hrs Ago
  
  Caterpillar is overpriced, says Brian Langenberg
- 02:32
  
  02:32 | 7 Hrs Ago
  
  Former NSA director on Jamal Khashoggi's death
- 02:26
  
  02:26 | 6 Hrs Ago
  
  Stocks test October lows
- 04:33
  
  04:33 | 7 Hrs Ago
  
  Watch CNBC's Todd Haselton's iPhone XR review
- 03:43
  
  03:43 | 7 Hrs Ago
  
  Erodgan: Strong evidence Khashoggi murder was planned
- 00:49
  
  00:49 | 7 Hrs Ago
  
  Markets set for negative open
- 04:56
  
  04:56 | 20 Hrs Ago
  
  Watch the evolution of President Trump's stance on murdered journalist Jamal Khashoggi
- 10:32
  
  10:32 | 19 Hrs Ago
  
  Cramer: We could be facing a cold war with China, and these stocks may be sacrificed
- 07:06
  
  07:06 | 22 Hrs Ago
  
  This correction has a lot to do with excessive optimism: Dwyer
- 01:08
  
  01:08 | 22 Hrs Ago
  
  Trump lays out 10-percent middle class tax cut
- 02:42
  
  02:42 | 22 Hrs Ago
  
  13-year-old creates algorithm to improve pancreatic cancer treatment
- 03:41
  
  03:41 | 22 Hrs Ago
  
  FICO's new credit scoring system to debut in early 2019
- 04:29
  
  04:29 | 23 Hrs Ago
  
  Netflix at top of food chain for teen demographic
- 00:28
  
  00:28 | 23 Hrs Ago
  
  Richard Branson steps down as Virgin Hyperloop chair
- 01:13
  
  01:13 | 23 Hrs Ago
  
  Dramatic rebound for Chinese stocks
›
Must Watch Videos
‹
- 04:56
  
  04:56 | 9:22 AM ET Mon, 22 Oct 2018
  
  This millennial won’t let Down syndrome stop him from running a million-dollar sock business
- 01:45
  
  01:45 | 1:18 PM ET Mon, 22 Oct 2018
  
  This Wall Street CEO left banking to launch a start-up – this was her biggest challenge
- 01:47
  
  01:47 | 8:40 AM ET Fri, 21 Sept 2018
  
  Here's how to know how much you should have saved at every age, says David Bach
- 02:43
  
  02:43 | 10:46 AM ET Mon, 22 Oct 2018
  
  How this former Sudanese child soldier was inspired by P. Diddy to become a successful hip-hop artist
- 07:43
  
  07:43 | 7:00 AM ET Mon, 22 Oct 2018
  
  How taxpayers have boosted Elon Musk and Tesla
- 01:31
  
  01:31 | 4:00 AM ET Fri, 19 Oct 2018
  
  Tips to get the best deals on holiday travel
- 05:39
  
  05:39 | 7:30 AM ET Fri, 19 Oct 2018
  
  This metal called neodymium is everywhere and China controls the world's supply
- 02:21
  
  02:21 | 3:46 PM ET Fri, 28 Sept 2018
  
  The founder of Siggi's quit his consulting job to build the No. 1 yogurt in Whole Foods – here's how
- 02:09
  
  02:09 | 10:15 AM ET Fri, 19 Oct 2018
  
  Self-made millionaire: You can get rich by giving up coffee
- 06:43
  
  06:43 | 2:40 AM ET Thu, 18 Oct 2018
  
  What's the cost of corruption?
- 06:05
  
  06:05 | 8:45 AM ET Fri, 19 Oct 2018
  
  Canada's protectionist dairy policies and why Trump hates them
- 03:57
  
  03:57 | 5:13 PM ET Thu, 18 Oct 2018
  
  Who is MBS? The Prince at the center of Saudi Arabia's controversy
- 04:24
  
  04:24 | 8:55 AM ET Thu, 18 Oct 2018
  
  Here's how homeowners could look past wood and brick when building for safety in high-risk areas
- 01:35
  
  01:35 | 12:53 PM ET Thu, 18 Oct 2018
  
  Mega Millions hits a whopping $900 million, here's what to do if you win
- 03:52
  
  03:52 | 4:18 AM ET Thu, 4 Oct 2018
  
  WeWork sets its sights on corporate offices to grow its business
- 01:15
  
  01:15 | 8:55 AM ET Wed, 17 Oct 2018
  
  We asked people PayPal co-founder Peter Thiel’s go-to interview question – their answers are brutally honest
- 09:56
  
  09:56 | 12:22 PM ET Wed, 17 Oct 2018
  
  Journey Through India: Mumbai
- 01:48
  
  01:48 | 8:55 AM ET Tue, 16 Oct 2018
  
  Suzy Welch: Business buzzwords to erase from your vocabulary
- 00:50
  
  00:50 | 10:41 AM ET Wed, 17 Oct 2018
  
  How much money you have to make to be upper-class
- 10:25
  
  10:25 | 6:55 AM ET Wed, 17 Oct 2018
  
  Politics in The Villages: Retired, driving golf carts and voting
- 02:16
  
  02:16 | 8:47 AM ET Wed, 17 Oct 2018
  
  There are 3 ways to pay off student loans—here's how to choose the best one for you
- 01:58
  
  01:58 | 1:07 PM ET Mon, 15 Oct 2018
  
  We tried CBD-infused cocktails and we couldn't tell the difference
- 04:14
  
  04:14 | 3:44 PM ET Tue, 2 Oct 2018
  
  Meet the richest family in America
- 02:18
  
  02:18 | 1:12 PM ET Tue, 16 Oct 2018
  
  Self-made millionaire: Cutting out avocado toast and lattes won't make you rich—here's what will
- 02:35
  
  02:35 | 10:52 AM ET Mon, 15 Oct 2018
  
  Tilman Fertitta's five diamond Houston hotel
- 01:20
  
  01:20 | 12:29 PM ET Mon, 15 Oct 2018
  
  Sen. Elizabeth Warren has DNA test to determine Native American ancestry
- 04:15
  
  04:15 | 11:54 AM ET Wed, 3 Oct 2018
  
  How this 20-year-old rock climber sponsored by The North Face is breaking the glass ceiling
- 03:47
  
  03:47 | 12:00 PM ET Mon, 15 Oct 2018
  
  Google's Pixel 3 and Pixel 3 XL phones have fantastic features, but they come at a high price
- 00:58
  
  00:58 | 8:55 AM ET Mon, 15 Oct 2018
  
  The key advice Kevin O'Leary gives every entrepreneur
- 04:54
  
  04:54 | 12:02 PM ET Mon, 15 Oct 2018
  
  Here's what it's like to live on $100K a year in LA
›
CEO Interviews
‹
- 03:58
  
  03:58 | 2 Hrs Ago
  
  Oracle CEO Mark Hurd on cloud security and autonomous database tech
- 03:42
  
  03:42 | 6 Hrs Ago
  
  Ecolab CEO on his 'tariff-proof' manufacturing strategy
- 04:11
  
  04:11 | 6:50 AM ET Fri, 19 Oct 2018
  
  Snap-On CEO on Q3 earnings and tariff impact
- 10:44
  
  10:44 | 9:33 AM ET Wed, 17 Oct 2018
  
  Tilray CEO on Canada legalization, growth and the cannabis industry
- 06:45
  
  06:45 | 7:32 AM ET Wed, 17 Oct 2018
  
  United's Oscar Munoz on Q3 results, jet fuel and Q4 outlook
- 05:16
  
  05:16 | 7:27 AM ET Wed, 17 Oct 2018
  
  Canopy Growth CEO on marijuana legalization
- 24:13
  
  24:13 | 7:05 AM ET Tue, 16 Oct 2018
  
  Watch CNBC's full interview with BlackRock's Larry Fink
- 04:14
  
  04:14 | 10:49 AM ET Mon, 15 Oct 2018
  
  Lululemon founder: 'Athleisure' term is totally lame
- 04:39
  
  04:39 | 6:07 AM ET Mon, 15 Oct 2018
  
  Shoe start-up Allbirds co-CEO on origin story and going brick and mortar
- 04:43
  
  04:43 | 2:18 PM ET Fri, 12 Oct 2018
  
  Tilman Fertitta: Sports gambling is going to totally change in the next 5 years
- 03:59
  
  03:59 | 10:48 AM ET Fri, 12 Oct 2018
  
  Anaplan CEO on the stock's surging IPO debut
- 01:41
  
  01:41 | 8:25 AM ET Thu, 11 Oct 2018
  
  Southern Company CEO: 530,000 customers affected by hurricane at peak
- 03:43
  
  03:43 | 7:17 AM ET Thu, 11 Oct 2018
  
  Demand has never been healthier for our brand and product, says Delta CEO
- 04:41
  
  04:41 | 1:05 PM ET Wed, 10 Oct 2018
  
  WarnerMedia CEO John Stankey on HBO, CNN, and company growth
- 08:04
  
  08:04 | 11:54 AM ET Tue, 9 Oct 2018
  
  Adidas CEO on business in North America, tariffs and Kanye West
- 04:15
  
  04:15 | 9:59 AM ET Tue, 9 Oct 2018
  
  Mattel CEO on film unit and toy industry
- 04:33
  
  04:33 | 7:46 AM ET Tue, 9 Oct 2018
  
  ThirdLove CEO on disrupting the bra space
- 03:06
  
  03:06 | 6:33 AM ET Fri, 5 Oct 2018
  
  LaSalle Network CEO: Job numbers have never been healthier
- 03:26
  
  03:26 | 2:27 PM ET Thu, 4 Oct 2018
  
  Guardant Health CEO on its soaring IPO debut
- 04:15
  
  04:15 | 7:35 AM ET Thu, 4 Oct 2018
  
  AT&T Communications CEO: Haven't seen anything as game-changing as 5G in my career
- 07:15
  
  07:15 | 10:59 AM ET Wed, 3 Oct 2018
  
  Sonos CEO on growth plans, competition in the smart home market and tariffs
- 06:28
  
  06:28 | 8:45 AM ET Wed, 3 Oct 2018
  
  Turo CEO on the future of car sharing
- 10:01
  
  10:01 | 10:59 AM ET Tue, 2 Oct 2018
  
  Stitch Fix CEO on earnings, growth and customer acquisition
- 04:31
  
  04:31 | 8:55 AM ET Fri, 28 Sept 2018
  
  Robert Kraft: There's a misconception about NFL news ratings
- 08:59
  
  08:59 | 8:45 AM ET Fri, 28 Sept 2018
  
  Kraft CEO on New England Patriots, NFL ratings and the trade war impact
- 05:15
  
  05:15 | 8:15 AM ET Fri, 28 Sept 2018
  
  Pizza Hut CEO on the NFL deal, augmented reality and mobile orders
- 03:54
  
  03:54 | 8:33 AM ET Thu, 27 Sept 2018
  
  DocuSign CEO on automating agreements and blockchain
- 06:45
  
  06:45 | 7:09 AM ET Thu, 27 Sept 2018
  
  Hershey CEO: Snacking growth is outpacing center-of-the-store growth
- 08:49
  
  08:49 | 7:04 AM ET Thu, 27 Sept 2018
  
  Edge-centric, cloud enabled data enterprise is going to be the future, says HPE CEO
- 02:56
  
  02:56 | 7:00 AM ET Thu, 27 Sept 2018
  
  Okta CEO on the future of cloud
›

Ries: Arrogant for New York Times to say they're 'the truth'

You May Like

Latest Video

Top Video

Must Watch Videos

CEO Interviews

News Tips

CNBC Newsletters