This retail business owner pleas to Marcus Lemonis to fix the fabric of his company
9:09 AM ET Tue, 23 Jan 2018
Designer/owner Rocco Giordano describes Faded Royalty as an independent lifestyle brand. The retail store on the Lower East Side of New York City is not bringing in enough profit and Giordano doesn't have enough cash flow to keep it afloat. He asks Marcus Lemonis to come in and provide a game plan before his company is ripped to shreds.