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Alexa, Cortana and Google Assistant are all on the rise but why are marketers lagging behind in their use?

8:56 AM ET Thu, 22 Nov 2018

GLobant's Diego Tartara explains that while we humans are readily embracing digital personal assistants, marketers aren't quite sure how to use them in business

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Alexa, Cortana and Google Assistant are all on the rise but why are marketers lagging behind in their use?

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