Alibaba set new sales record of $38.4 billion on Singles Day

Alibaba set a new sales record of $38.4 billion on Singles Day, world's largest 24-hour shopping event. Liz Dunn, founder and CEO of Pro4ma, and Sucharita Kodali, retail analyst at Forrester Research, joined CNBC's "Closing Bell" to discuss.
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Mon, Nov 11 20194:40 PM EST