Jeep is an SUV legend facing a lot more competition

Jeep is perhaps one of the strongest brands in the automotive world. It has a military pedigree dating back to World War II and has sustained its rugged, classic, American image for generations. It's also one of FCA's biggest sellers, with a wildly enthusiastic fanbase. All this has put Jeep in a strong position to dominate the SUV market. However, the secret is out, and automakers everywhere are building products squarely in competition with Jeep.
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Tue, Sep 29 20205:06 PM EDT