Why Twilio is buying customer data start-up Segment for $3.2 billion

Twilio is buying customer data start-up Segment in a stock deal valued at about $3.2 billion as demand for cloud technology surges during the pandemic. Both companies are based in San Francisco and Segment will become a part of the cloud computing company. Twilio CEO Jeff Lawson and Segment CEO Peter Reinhardt join "Squawk Box" to discuss the deal.
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Mon, Oct 12 20208:50 AM EDT