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Start-up Recur co-CEO on using NFTs to capture 'generational communities'

"Our view is that NFTs will be another extension for brands to communicate with their larger audiences and communities," Recur co-founder and co-CEO Zach Bruch said. The early-stage company designs branded experiences, allowing fans to buy or trade non-fungible tokens.
03:11
Mon, Apr 12 20217:32 PM EDT