Investors have been valuing Endeavor too inexpensively, says Lightshed Partner's Ross
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Investors have been valuing Endeavor too inexpensively, says Lightshed Partner's Ross

Brandon Ross, Lightshed Partners partner, and media and technology analyst, joins 'Squawk Box' to discuss Ross' first reactions to the WWE and UFC deal, what UFC parent company Endeavor becomes long-term and more.
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Mon, Apr 3 20239:12 AM EDT