Last week, Oculus VR was one of the most loved companies in the gaming world. Today, it's in damage control mode.
Facebook's $2 billion acquisition of the virtual reality headset company shocked gamers and game makers alike, who worry that the new owners will lessen the impact Oculus has on the videogame industry.
Oculus has long been a brand of the people—it raised over $2.4 million on Kickstarter in September 2012— but many of its backers were quick to voice their displeasure after the deal was announced Tuesday. Former fans posted links (which were quickly upvoted by Reddit members) on how to cancel pre-orders.
"You selling out to Facebook is a disgrace," backer Sergey Chubukov wrote on the Oculus Kickstarter page. "It damages not only your reputation, but the whole of crowdfunding. I cannot put into words how betrayed I feel by this."
"No one knows how Facebook will influence the Rift development, maybe something good will come out of it eventually," added backer Mathias Hagstrom, referring to Oculus' headset. "But ... Facebook does not have a vision I feel passionate about. I think most of us backers ... felt extremely passionate about the Rift. We all took ownership of this project way beyond our pledge. We followed your every step and shared your achievements and our excitement with friends across the internet and in real life. ... Today it is difficult not to felt left behind."
Facebook and Oculus officials did not immediately respond to CNBC requests for comment.
Some prominent game developers joined in that protest. Minecraft creator Markus 'Notch' Persson said he had canceled plans to work on an Oculus Rift version of the hit game, which has sold more than 14 million copies.
"I definitely want to be a part of VR, but I will not work with Facebook," he wrote. "Their motives are too unclear and shifting, and they haven't historically been a stable platform. There's nothing about their history that makes me trust them, and that makes them seem creepy to me. And I did not chip in ten grand to seed a first investment round to build value for a Facebook acquisition."