Holiday shopping season may be in full swing, but consumers haven't been spending enough to turn around big year-to-date losses for shares of some major retailers.
Well into December, many retailers are hoping that the remaining 17 days of the holiday season will reverse the stock trend. But it won't be easy. The sudden and precipitous plummet of prices at the pump isn't even a slum dunk to help retail sales recover.
"The takeaway for the retailers," said CNBC correspondent Morgan Brennan, is that "strong holiday sales are likely to be offset by steeper discounts."