(Tuesdays at 10:00 p.m. and 1:00 a.m. ET)
Season 2 of CNBC's "Restaurant Startup" will premiere on January 13th. The season consists of 10 one-hour episodes and will air at 10pm and 1am ET on Tuesdays over 10 weeks.
All programming subject to change.
"Restaurant Startup" features restaurateur and TV personality Joe Bastianich and chef and restaurateur Tim Love who vie to invest their own money in restaurant concepts they believe could make them millions. Each week, two teams are invited to pitch their food ideas to our investors. Under high-pressure questioning, each team tries to convince Bastianich and Love that theirs is a concept worth backing. The chosen team is given the keys to a working restaurant on trendy Melrose Avenue in Los Angeles. They get 36 hours and $7,500 to put their dream to the test and create a business plan; come up with a branding campaign; and, finally, launch their pop-up restaurant. Under the watchful eye of Bastianich and Love's culinary consultant Antonia Lofaso, the aspiring food moguls open their doors, serve their food, and test their concept on the public. Based on the reaction from the diners, the quality of the branding, and the viability of the business plan, Bastianich and Love decide whether or not they will put their own money on the line to make someone's dreams come true – and, hopefully, make big money for themselves.
01/13/15: RESTAURANT STARTUP #201 – VISIONS OF VIETNAMESE
In the season premiere, restaurateurs and investors Joe Bastianich and Tim Love are looking eastward for delicious flavors and high profits. First up is Rice Paper Scissors, two young women who impress the high-tech denizens of San Francisco with their low-tech pop-up events featuring traditional Vietnamese cuisine. Next up is Lone Wolf, whose food truck has taken Tulsa by storm by putting a new American spin on the classic Vietnamese banh mi. Will it be out with the old and in with the new? Or will Joe and Tim stick to the tried and true?
About CNBC:
With CNBC in the U.S., CNBC in Asia Pacific, CNBC in Europe, Middle East and Africa, CNBC World and CNBC HD , CNBC is the recognized world leader in business news and provides real-time financial market coverage and business information to approximately 371 million homes worldwide, including more than 100 million households in the United States and Canada. CNBC also provides daily business updates to 400 million households across China. The network's 15 live hours a day of business programming in North America (weekdays from 4:00 a.m. - 7:00 p.m. ET) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC at night features a mix of new reality programming, CNBC's highly successful series produced exclusively for CNBC and a number of distinctive in-house documentaries.
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