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Popular apps with mass appeal

There is perhaps no area in the start-up world that moves at a faster pace than mobile. Applications and back-end providers that capture the public's attention can quickly become a phenomenon, amassing both large customer bases and even larger war chests.

Standing out from the crowd, though, isn't easy, and from a consumer perspective, determining the next big thing is even harder. Yet even at this early stage of 2015, there are a few mobile start-ups that are standing above the crowd. Whether through popular interest, emerging technologies or as new venture capital favorites, these new names are generating some buzz.

—By Chris Morris, special to CNBC.com
Posted 28 March 2015

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