After going nowhere for all of 2014 and the first half of 2015, analysts became accustomed to not expect much from Google's stock and the company's free-spending ways.
That changed this month when the search giant's second-quarter earnings blew away Wall Street estimates and the stock surged 16 percent in a single day to a record high.
Analysts were so impressed by the earnings report, they not only raised their forecasts, but began throwing around big talk like "dawn of a new era" for the company.
Here's why...