Facebook now among the top 20 most widely held stocks

Facebook among most popular stocks
Facebook among most popular stocks   

For the first time, Facebook is now a top 20 most widely held stock among institutional equity investors.

The social network surged in new rankings, coming in at 16th, according to data from eVestment provided to CNBC.com. That means more funds own Facebook shares than they do of household names like Pepsi and Citigroup. Facebook's performance has made it more popular to investors, moving up from a ranking of 23rd in September and 35th at the end of 2014.

Still at the top of the list? Alphabet, Apple and Microsoft. They have been consistently the top three most widely held stocks for seven consecutive quarters.

Looking at some of the biggest winners and losers, here are some names that stand out, according to eVestment, which tracks more than 65,000 institutional portfolios.

Focusing on the institutions that own U.S. large-cap growth equities, the biggest winners included McDonald's, Amazon and Synchrony Financial. Each saw big increases in ownership. In particular, McDonald's saw an increase of 11 percent for the quarter.

The biggest losers among large-cap growth stocks are not going to be much of a surprise, given the news of the past few months. Chipotle and Valeant were two of the five biggest losers.

As for Facebook, just as the social media site's user base has grown up, moving from kids to their parents, so has the ownership profile of the company's stock. Its owners are growing up and becoming more and more adult, too.