Meural looks like a regular wall frame, until you move your hand in front of it in a swiping motion. Then the art display changes from a Monet to a Picasso to any of the other 1,000 choices you can load onto the frame. Connect Meural to Wi-Fi and you can pick from 19,000 more options.
In the age of apps and online platforms, starting a hardware start-up like Meural can seem extremely difficult. How did the company do it?