Digital Original

"Coded Couture" allows your smartphone to design your clothing

This app can track your every move and design clothing for you
VIDEO0:5700:57
This app can track your every move and design clothing for you

Google and the H&M-backed Ivyrevel fashion website have banded together to develop "Coded Couture." The new smartphone app tracks your every move for a week and then uses that data to design customized clothing. The "data dress" is an outfit tailored to match your habits. The app is in a trial stage now, but it's set for a mainstream release later this year.