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Whole Foods CEO once called Amazon's grocery delivery service its 'Waterloo'

  • John Mackey, CEO of Whole Foods Market, described grocery delivery as "Amazon's Waterloo."
  • Mackey's 2015 statement is a stark contrast to the $13.7 billion deal announced Friday for Amazon to acquire Whole Foods.
John Mackey
Andrew Harrer | Bloomberg | Getty Images
John Mackey

Whole Foods CEO John Mackey used to think Amazon wouldn't thrive in the grocery delivery business, according to a 2015 interview with Bloomberg Businessweek, starkly contrasting the recent deal he stuck with the company.

Mackey reportedly predicted the e-commerce giant's move into grocery delivery through its AmazonFresh initiative, a capitalize-intensive service, would be "Amazon's Waterloo" moment.

Amazon said Friday it plans to acquire Whole Foods Market in a deal valued at $13.7 billion. Shares of Whole Foods soared 30 percent after the announcement, and Amazon stock rose 3 percent.

The deal is expected to close in the second half of the year.

Read the full Businessweek story here.