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Business of the Super Bowl 2012

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    Super Bowl XLVI: It's All About the Second Screen

    While the Patriots and the Giants battle it out, the two screens that battle for consumers attention—your smartphone and TV—are teaming up.

  • New England Patriots quarterback Tom Brady with New York Giants quarterback Eli Manning
    Could Eli Manning Be A Better Endorser Than Tom Brady?

    On and off the field, New England Patriots quarterback Tom Brady has all the markings of a perfect endorser. He's a winner, he's got the crossover good looks and plenty of confidence. Eli Manning? Winner, sure. But beyond that the younger Manning doesn't exactly compete with Brady for national attention in the advertising world.

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    After The Super Bowl: Who’s Buying?

    Super Bowl ads may be entertaining—but do they work?

  • Millions of dollars are spent on creating Super Bowl commercials and millions more go to paying for the ad time to air the spots during the game, reaching a one-of-a-kind global audience. For some observers, the commercials are as much fun -- and as important -- as the game itself. Here are my top-ten picks.
    10 Best Super Bowl Ads of All-Time

    For some observers, Super Bowl commercials are as much fun, and as important, as the game itself. Here are our top 10 picks.

  • On April 20, 2011, Baseball commissioner Bud Selig announced that Major League Baseball was taking the drastic step of taking control of the Los Angeles Dodgers. "I have taken this action because of my deep concerns regarding the finances and operations of the Dodgers," he said. However, after Selig rejected a lucrative television deal that stood to infuse the team with much-needed cash, the team filed for Chapter 11 bankruptcy protection on June 27, 2011.Although relatively uncommon, sports fra
    Sports Franchises That Went Bankrupt

    Although relatively uncommon, sports franchises do go bankrupt from time to time. Which major professional teams have gone bankrupt? Click to find out!

  • The 2011 NFL season is scheduled to begin Sept . 8. However, with a possible lockout on the horizon, football fans are anxiously consulting their calendars in anticipation of a much more imminent date, March 12. The collective bargaining agreement that league owners and the National Football League Players Association have had a in place for six years recently expired, and if the parties can’t agree to a new one by March 12, 2011, a lockout goes into effect. Depending on how long it lasts, the l
    Key Pro Sports Lockouts and Strikes

    The NFL lockout could result in cancelled games, or even threaten the entire season. Click to see the most notable lockouts and strikes in recent sports history.

  • It's the end of the NFL regular season, and that means it's time to find out who is among the most popular players this season. In a year where the National Football League was embroiled in its longest labor dispute ever, the popularity of this multibillion-dollar sports juggernaut has still managed to grow. An important component of football merchandising is jersey sales — which can be seen as a proxy for the most popular players in the sport. It's better than a poll because people have voted w
    The 10 Best-Selling NFL Jerseys 2011

    Each year, NFLShop.com releases the best-selling jerseys in the NFL and their list is presented here. This list represents jersey sales from April 1 to Sept. 30, 2011.

  • With the 2011 NFL season halfway over, the first 10 weeks have been marked by injuries, disappointments but also breakout performances. Of this year’s breakout players, many have only been in the league for a few seasons, and for these elite players their current contracts may be working against them. Although these premier players may not be making all-star salaries, when it comes time for them to negotiate a new contract, you can expect that their compensation will be more in line with their a
    The NFL’s 10 Most Underpaid Players

    With the 2011 NFL season halfway over, the first 10 weeks have been marked by injuries, disappointments but also breakout performances.

  • Athletes don’t work in offices, restaurants or big box stores like most of us, but that doesn’t mean that their lives are stress-free. They need a place to retreat to in the off-season, a sanctuary where they can escape from the anxiety that would plague anyone who’s paid millions of dollars to surf for a living.What follows are homes where some of the leading athletes flee after the arena goes dark and the crowd roar becomes a distant echo. Some of these houses are on the market, awaiting buyer
    Athlete Getaway Homes

    These are homes to which some athletes retreat after the arena goes dark. Some are on the market and others were just purchased.

  • The Raiderettes should be much higher on this list. The cheer team has a slew of sponsors, including categories such as beer, shoes, makeup, a hair salon, and nail salon, but the team’s website doesn’t really offer anything special for fans. It does translate many of its blog posts into Spanish, often doubling up posts on the team’s The Raiderettes, however, do have a nice interface on their cheerleader bio pages, which include videos and individually selected photos of each member of the squad
    The NFL’s 10 Best Cheerleading Squads 2012

    This year, a team with cheerleaders is guaranteed to make the Super Bowl, after Pittsburgh, the only AFC playoff team this year without cheerleaders, was eliminated.

  • There aren't many video games upon which the mass market consumer and core gamer can, but when it comes to football, there's plenty of love on both sides.Madden (based on legendary coach and broadcaster John Madden) is the undisputed king of the video game football hill, but there are plenty of other titles that have captivated players throughout the years. Most of them are no longer around, due to industry consolidation, licensing deals or pure bad luck. But each of them can still bring a smile
    10 Timeless Football Videogames

    There aren't many videogames upon which the mass market consumer and core gamer can agree, but when it comes to football, there's plenty of love on both sides.

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    Myths & Facts About The Super Bowl Ticket Market

    I’ve received plenty of e-mail and tweets over the last couple days asking me about the Super Bowl ticket market that’s currently seeing tickets listed and sold in the $4,000 range. So let’s address some of the myths and facts.

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    Why Markets Should Root for Giants in Super Bowl

    If the so-called Super Bowl Indicator holds true this year—like it has almost 80 percent of the time—then stock investors should be rooting for a New York Giants victory over the New England Patriots this Sunday.

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