CNBC's Morgan Brennan reports obstacle race courses are the fastest growing sport in the U.S. right now. The company's CEO Joe DeSena hopes to get to 42 countries and turn this into an Olympic sport.» Read More
Tibetans in China's mountainous southwestern province of Sichuan on Friday disputed the government's claim that nobody was killed in anti-Chinese riots there this week, saying they believed several died.
China warned of a "life and death" struggle with the Dalai Lama on Wednesday, as it sought to end a wave of protests in its Tibetan regions with arrests and tightened political control.
Nike is hoping global growth will power earnings as domestic sales go swoosh. Here’s how to play the stock ahead of its report Wednesday.
A deadline for Tibetan rioters to hand themselves in passed on Tuesday, but attention switched to China's premier, who was due to address the media after days of violence marring the run-up to Beijing's Olympic Games.
China's Premier Wen Jiabao vowed on Wednesday to focus on fighting inflation, pollution and misgovernment as the nation readies for a year when it will be tested by the Olympic Games and global economic gloom.
There are competing theories about China’s performance in 2008. On the one hand, the ‘Olympics Put’ theory holds that China will ensure strength through the Beijing Olympics. But the ‘Year of the Rat’ theory predicts losses in a ‘highly competitive year.’
A new study has cast doubts about whether air quality has truly improved in Beijing and has concluded that "irregularities" in the city’s system of measuring air pollution have enabled the city to meet environmental targets linked to the coming Olympic Games.
A top official of the games says work has finished on schedule for 36 competition venues The National Stadium is expected to be finished by March.
The 2008 Beijing Olympics present an unparalleled marketing opportunity for global brands looking to expand their presence in the dynamic Chinese market.
Visiting China is a lot easier than it used to be but there's still plenty for visitors to consider. Here's some tips on visas, vaccinations and other practical matters.
Major companies such as Chicago-based Marriott International, the Intercontinental Group of Britain, Accor of France and Shangri-La of Hong Kong, have built networks and are expanding aggressively through the country.
The Olympic games in Beijing are a prime opportunity for US carriers to prove their worth and thus gain greater access to a key growth market.
Athletes and companies alike are looking forward to the opportunity to shine under the spotlight in what will be a special event in the history of the Olympic games.
Top Western hotel brands are already well established in Beijing and Shanghai – as well as smaller cities – and are boosting their presence, looking to capitalize on the games, which are expected to draw an estimated 2 million visitors.
The Olympics is a failsafe for attracting advertisers to the NBC (sister company of CNBC) coverage, though the upcoming Olympics in Bejing may come with its own problems. Aready folks like Mia Farrow and Steven Spielberg have voiced concern over holding the Olympics in a country with such a poor human rights track record. But it's the Olympics after Bejing that may prove a disappointment.
One year from Wednesday, Aug. 8, the 2008 Olympic Games will begin in Beijing -- focusing the world's attention on China like never before. As part of our one-year countdown to the games, CNBC sent Darren Rovell and Melissa Lee to China for a series of special reports.
If you're watching CNBC today, you'll see my piece on the battle of shoe brands in China as the Olympics approaches. (You can also see it on CNBC.com right now or in clip below). Anyway, unfortunately there's only so much to fit in in "television time" and I had three great interviews with top executives from Nike, adidas and Li-Ning. So I thought it would only be fair if I could run the best parts of the three interviews in the blog.
I know. Why am I talking about this? You thought this was a sports business blog. Well, this week I've been trying to give you something a little bit different as I'm filing from Beijing. (Programming reminder: Next week, we're taking you behind the business of the 2008 Olympic games. You can watch my stories on CNBC or see them here on the Web site.) Anyway, back to my thought.
China is looking to score big in hosting the Beijing 2008 Olympic Games next August, but the judging will be very tough.
Before coming to Beijing this week to cover the year before the Olympic stories, I read several articles about the city trying to fix bad English translations. Signs that supposedly read "Don't Bother" instead of "Do Not Disturb" and a place called Ethnic Minorities Park dubbed in English as "Racist Park."