Private travel operator BlackJet is bringing ride sharing to the friendly skies, selling seats on idle private planes to cater to travelers fed up with the hassles of conventional airlines.
The service, which started in late October, was created to take advantage of "an opportunity in private aviation," BlackJet co-founder and president Dean Rotchin told CNBC on Tuesday. For a traveler stranded in JFK airport, or a relatively small group of people in need of transport to hunting or fishing trip, BlackJet could be a potential workaround for their air woes. (Read More: Top Disruptive Products.)
"The first thing we did was look at the whole landscape aviation and said, 'Hey, there are people with a serious travel need,'" Rotchin said. "They need to get from here to there."