Changing a diaper is one of life's less pleasant tasks, even when baby is lying perfectly still. Much of the time, however, baby doesn't lie perfectly still, and thrashes and squirms. This created a ripe opportunity for a resourceful entrepreneur to revolutionize the process, and Lisa Cash Hanson was that entrepreneur.
Hanson invented the SnuggWugg, which she described in an e-mail as "an interactive diaper changing pillow that helps parents so their babies don't twist and turn on the changing table." The business will launch later in 2013, but it already has the advantage of having won the 2012 Huggies MomInspired Grant of $15,000.