(Click for video linked to a searchable transcript of this Mad Money segment)
With shares marching from about $45 to just shy of $80 ytd, what does Cramer think of Under Armour, now?
If it were only a matter of looking at the company's execution the decision would be a no brainer.
Under Armouris "one of the best-run, most innovative companies in the entire apparel space, heck, one of the most innovative companies out there, period," said Cramer.
Recent results would seem to confirm his conclusion.
In July, Under Armour said it second-quarter net income more than doubled as consumers bought more of its athletic clothing and it expanded its shoe offerings. Results beat expectations with Under Armour reporting Q2 EPS of $0.16, $0.02 better than the analyst estimate of $0.14. Revenue for the quarter came in at $455 million versus the consensus estimate of $448.91 million.