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Amazon to launch new local takeout service: Report

Foodcollection | Getty Images

Amazon is rolling out a new takeout food service to rival industry leaders GrubHub, Seamless and DeliveryHero, TechCrunch reported Thursday.

The service will work through Amazon Local, the online retailer's Groupon-style daily deals app, and will allow users to order food through the app and have it delivered to them.

Watch: GrubHub CEO: Competitor is paper menu

The delivery service was quietly launched on Tuesday in Seattle, Washington, via Apple's iOS, but was taken down. It's expected to go live again soon.

Click here to read the full report from TechCrunch.

CNBC reports on the spectacular growth of the online giant Amazon. "Amazon Rising" premieres Sunday, June 29 at 9 p.m. ET/PT.

By CNBC.com staff

Squawk Alley