The Tech Bet

Futuristic heads-up display for your car dashboard

Heads up with Navdy
VIDEO2:2402:24
Heads up with Navdy

An automotive tech start-up is aiming to address the issue of being on your smartphone while driving by unveiling a Google Glass-like heads-up display for your car dashboard.

Navdy, a device that can be mounted on any car's dashboard and provides a high-resolution heads-up display that helps the driver still see the road, is meant to create a new and safer way to interact with smartphone while driving, said Doug Simpson, CEO and co-founder of the company that created the device.


Navdy transparent Head-Up Display (HUD) projects information as if it's floating six feet.
Source: Navdy

Navdy is powered by plugging into the driver's on-board computer port. Once that is done, it connects to an iOS or Android device via Bluetooth.

Users can activate its voice and gesture controls, which allow them to take calls, reply to texts and ask for directions without having to pick up their mobile device. To configure these settings, users will need the Navdy mobile app, which is expected to be available in early 2015, Simpson said.

Another goal is to prevent the disappearance of the navigation system when a call comes in. It uses a split screen when using a navigation app and when a second notification such as a call or text message is received, Simpson said.

The device can also project speed, RPM, fuel economy stats, tire pressure warnings and is compatible with music apps such as Pandora and Spotify.

This isn't the first time that the heads-up display technology has been used. Garmin announced a heads-up display device last year for $180. Navdy will retail for $499.

—By CNBC's Erika Santoro

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