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Corporate aftermath of Cecil the lion's death

Delta bans exotic animal trophies
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Delta bans exotic animal trophies

The aftermath of Cecil the lion's death continues with a number of airlines banning the transport of animal trophies and a major toy company announcing a new product whose profits will benefit wildlife research.

But not all the news is positive, with one sandwich company coming under fire for alleged photos of its owner game hunting.

Delta Airlines, United Airlines and American Airlines have recently announced new bans or reiterated their policies on the transport of animal trophies. Toy maker Ty introduced a Cecil the Lion Beanie Baby. Meanwhile, sandwich company Jimmy John's is dealing with a public image debacle after pictures surfaced allegedly showing its owner game hunting. (Tweet This)

"Effective immediately, Delta will officially ban shipment of all lion, leopard, elephant, rhinoceros and buffalo trophies worldwide as freight," Delta's statement read.

The move follows renewed calls by activists to protect wildlife after American tourist Walter Palmer admitted killing Cecil, the South African lion researchers had been studying for years. Attempts by CNBC to contact Walter Palmer resulted in no response.

Prior to this ban, Delta required cargo to comply with all government regulations regarding protected species, the company said. The airline said it would review policies of other hunting trophies with government organizations.

American Airlines also recently announced a change in policies. The company tweeted Monday night that it "will no longer transport buffalo, elephant, leopard, lion or rhino trophies."

American Airlines tweet

United Airlines also came out against the transport of animal trophies. In an email to The Washington Post on Tuesday, United spokeswoman Jennifer Dohm said that the airline "does not ship" the five animals as freight. "We have not done so previously," she added.

Emirates airline has a ban on hunting trophies of elephants, rhinoceros, lion and tigers, which it instituted on May 15, 2015. The ban is a step "to eliminate illegal trade and transportation of hunting trophies worldwide and save wildlife heritage," according to a statement from Emirates published in National Geographic.

South African Airways had previously banned hunting trophies in May 2015, but it didn't last long.

At the time of the ban, SAA's Tim Clyde-Smith said, "We consider it our duty to work to ensure [wildlife] is preserved for future generations and that we deter activity that puts this wonderful resource in danger."

Read MoreCecil the lion's killing could cost Zimbabwe tourism

But the airline repealed the ban in late July of this year without explanation, according to Bloomberg. The Professional Hunters Association of South Africa released a statement supporting the lift.

JetBlue does not allow the transport of animal trophies, antlers or horns of any kind for travelers, but businesses can transport these products under JetBlue's commercial cargo rules, a JetBlue representative told CNBC.

AirFrance KML, Lufthansa, Singapore Airways, Virgin Atlantic and Qantas Air also have restrictions or bans on animal trophies, according to the International Fund for Animal Welfare and conservation websites.

Cecil the lion to be immortalized as a Beanie Baby
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Cecil the lion to be immortalized as a Beanie Baby

Meanwhile, toy maker Ty announced Monday a new Beanie Baby named Cecil the Lion. Profits from the new toy will go to the Wildlife Conservation Research Unit of University of Oxford, the organization that had been tracking Cecil since 2008, according to a company statement.

"Hopefully, this special Beanie Baby will raise awareness for animal conservation and give comfort to all saddened by the loss of Cecil," said Ty Inc. founder and Chairman Ty Warner.

But not all companies are being viewed positively in the aftermath of Cecil's death. Sandwich company Jimmy John's owner Jimmy John Liautaud is under fire after photos that allegedly show him game hunting.

The photos, which show a man with big game, resurfaced this weekend in a post from entrepreneur Jonah Lupton. They drew fresh outrage in the continued debate surrounding trophy hunting. Similar photos also surfaced in a 2011 post from SmilePolitely.com, an online magazine.

Jimmy John's did not immediately respond to CNBC's request for comment.

Read More Cecil the lion: Does killing lions help save them?

—CNBC's Zack Guzman contributed to this report.