JULIA BOORSTIN
CNBC Media and Entertainment Reporter
Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. In December 2006, Boorstin became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology.
Julia Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organization for Economic Cooperation and Development (O.E.C.D.) and for Vice President Gore's Domestic Policy office.
She graduated from Princeton University with a B.A. in history. She was also an editor on The Daily Princetonian.
MEDIA MONEY WITH JULIA BOORSTIN
- Twilight, Inc., A Worldwide Craze 20 Nov 2009
Vampires are the new black. They're cool, mysterious, appealing to all ages, and they (figuratively speaking) turn everything they touch into solid gold. Vampire-chic hit the mainstream when "Twilight" came out last year.
- Oprah to Leave Syndication in 2011 20 Nov 2009
As predicted earlier this month, Oprah Winfrey will not renew her deal with CBS Syndication (CBS) when it expires in 2011. Instead she'll focus entirely on her new cable channel, called "OWN: Oprah Winfrey Network."
- Sony's E-Reader Shortage and the Digital Book Battle 18 Nov 2009
Huge demand is every consumer products-maker's fantasy; the nightmare is when shortages from high demand results in shortages that drive consumers to your rivals.
- Salesforce.com Brings Facebook and Twitter's Social Capabilities to Businesses 18 Nov 2009
Social media platforms Facebook and Twitter have no doubt revolutionized the way people communicate in social settings, and now Salesforce is trying to bring those same tools into the workforce.
- Sumner Redstone's Companies Face Off Yet Again 18 Nov 2009
Since Sumner Redstone split up CBS and Viacom, the two companies have had an increasingly acrimonious relationship.
- Can YouTube Revolutionize Citizen Journalism? 17 Nov 2009
So much news coverage these days is possible because of citizen journalism — from the cell phone photos taken of the plane landing on the Hudson river, to eyewitness reports of Iranian protests submitted to CNN.
- Twilight, Inc., A Worldwide Craze 20 Nov 2009
JULIA BOORSTIN ON CNBC TV
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