David Bishop, worldwide president of Sony Pictures Home Entertainment, won't say outright that his company has won the high-definition DVD war over archrival Toshiba, but he sure talks like someone who thinks he has.
At CES Monday Bishop was talking about the DVD war in the past tense now that Warner Brothers has opted to go exclusively with Sony's Blu-ray gear
"The challenge of the format war is that it kept consumers on the fence," he says after a Blu-ray-touting extravaganza that was co-hosted by movie critic Leonard Maltin. "There was confusion in the marketplace on every level. Retailers didn't know what to recommend. Consumers were confused."
That sounds more like a history of the DVD wars than the play-by-play of an ongoing contest.