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The eBay of Damaged Autos

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Published: Thursday, 24 Jan 2008 | 8:24 PM ET
By:

Web Editor, "Mad Money"

Copart CEO
Willis Johnson Founder, Copart chairman & CEO discusses the company's future plans, with CNBC's Jim Cramer.

Dragging a couple of hundred potential buyers of damaged cars around in the snow or Southern humidity isn’t the best business model for an auctioneer. That’s why Copart embraced the eBay way and started selling online. Now, the company moves 6,000 vehicles a day over the Net.

And that’s just one of the ways founder, Chairman and CEO Willis Johnson has grown Copart, which makes its money “remarketing” totaled cars for insurance companies. He noticed that about 25% of his buyers are outside the U.S., so he bough the U.K.’s Universal Salvage to expand his footprint.

The overseas business is big because it’s only the cost of living that makes a car “totaled” in the U.S. Thanks to low labor costs in other countries, buyers can pick up a late-model luxury vehicle on the cheap and get it running again for much less than their American counterparts.

The stock’s about $4 off its 52-week high, but it’s “going right back up,” Cramer said.

Questions for Cramer? madmoney@cnbc.com

Questions, comments, suggestions for the Mad Money website? madcap@cnbc.com

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This online auctioneer of totaled cars is a Cramer favorite.Investing can be confusing. Luckily, Cramer has mapped out some road rules for all you Home Gamers trying to navigate the jungle that is Wall Street. Think of it as "Mad Money 101" –- some fundamental advice to keep in mind as you play the market. Whether you're a first time investor or a seasoned financier, it's always good to remember the basics.
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