Amazon CEO Says Kindle Still in 'Investment Phase'

Amazon.com'selectronic book reader, the Kindle, is still in its investment phase, the Internet retailer's chief executive told CNBC on Wednesday.

CEO Jeff Bezos would not reveal how many Kindles the Seattle-based company had sold since its launch in November, but said the price had recently been lowered to $359 from $399.

Amazon shares were recently trading lower.