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New Peter Buffett-Akon Collaboration Debuts at United Nations Concert

Musicians Akon and Peter Buffett pose for a photograph as they announce a socially conscious musical collaboration and website.
Erin Feinberg
Musicians Akon and Peter Buffett pose for a photograph as they announce a socially conscious musical collaboration and website.

A new "issue-inspired song" written by Peter Buffett, gets its debut tonight (Wednesday) at a commemorative concert in the United Nation's General Assembly Hall.

"Blood Into Gold" also features Akon, the internationally-known, Grammy-nominated rap/R&B singer.

It is available for purchase on iTunes, and on Amazon.com, with all proceeds going to efforts to end human trafficking around the world.

A music video has been posted on You Tube:

The two men launched their musical and social action collaboration last June, with a reworked version of Peter's song "Anything" and a website, IsThereSomethingICanDo?. The site relaunches today, "powered" by YourCause.com.

Buffett, the son of Warren Buffett, was asked to write the new song by the Culture Project specifically for today's event at the UN: The 2009 Commemoration of the International Day of Remembrance of the Victims of Slavery and the Transatlantic Slave Trade.

Buffett's song is described on the UNICEF site as a "reminder to the world that millions of people are still being bought and sold as salves, and that millions of children are exploited for labor, sex and forced marriages every year."

Buffett says the title is a reference to how slavery and human trafficking turns blood into gold. "It's a kind of ultimate alchemy in the darkest way."

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