First Look: Nike 'Butte' Naked Video

The best Fortune 500 company in the world at viral video these days is Nike.

Hands down. It's not even close.

Today, Nike launched this digital short on Nikerunning.com and on YouTube that is the company's best effort yet.

Extra points for actually fitting in the product, the Nike Free 5.0, which has a suggested retail price of $85 and launches globally next month. Nike also used endorsers Lauren Fleshman, Nick Symmonds, Kara and Adam Goucher. Kara is the American favorite for the Boston Marathon, which takes place this upcoming Monday.

Questions? Comments? SportsBiz@cnbc.com