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The Power of Customer Service

Danny Meyer, owner of Union Square Cafe and other well-respected New York restaurants, as well as the author of Setting the Table: The Power of Hospitality in Restaurants, Business, and Life, has created what he calls the “hospitality quotient,” a hands-on approach in all industries to better serve their customers.

The idea is that superior service will result in a loyalty that keeps businesses afloat through even recessions like we’ve seen over the past couple of years. Meyer is such a believer in the power of hospitality that on Monday he launched a new business, also called Hospitality Quotient, that teaches companies, and not just restaurants, the art of customer service.

Last year, at Cramer’s request, Meyer pulled together a list of his top companies, aptly named the Mad Money Hospitality Index. It includes Apple , Goldman Sachs , Amazon.com , Whole Foods , Beth, Bath & Beyond and 12 others. Cramer checks in on the index periodically to test the theory, and Meyer today stopped by the show again for another reassessment. Watch the full interview for that, the restaurateur’s pitch for Hospitality Quotient and more.

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