As The Euro Crumbles, Who Loses & Who Wins?

Ever feel like you're losing it? Imagine what it's like to be a euro!

The European currency just hit an 18-month low against the dollar . Although some investors speculated it might stabilize on Monday after the EU announced a $1 trillion emergency package; events didn’t play out that way.

Instead the euro continued its slide. And a new Reuters poll suggests the trend won’t reverse itself anytime soon.

The poll of 58 analysts, taken April 29-May 5, predicted the euro would trade around $1.28 in a year. By contrast in a similar poll taken in February's the euro was expected to trade around $1.40 in a year.

Meanwhile, UBS AG, one of the world's largest currency traders has revised its long-term forecasts and now targets EUR/USD at $1.15 by year end and $1.10 for 2011, compared with $1.30 and $1.25 previously.

OptionMonster and Fast Money contributor Jon Najarian is even more bearish on the currency. On the May 10th Halftime Report he said, “I see no reason that the euro doesn’t reach parity to the dollar. (That means 1 USD = 1 EUR)

If the euro falls apart, who wins and who loses?

For insights we turned to Michael Block, Phoenix Partners group chief equities strategist. He suggested the following:

Companies That Should Benefit From Weaker Euro
SAP (SAP)
Tenaris (TS)
Aixtron (AIXG)
ASML Holding (ASML)

All these companies generate sales in dollars but have costs in euros, explains Block.

Companies To Avoid On Weaker Euro
First Solar (FSLR)
Sunpower (SPWR)
BorgWarner (BWA)
Walter Energy (WLT)
Cooper Cos. (COO)


And as we told you on Thursday, Tim Seymour thinks German exporters benefit from euro weakness because their goods become cheaper for buyers using other currencies.

Siemen’s, Daimler , BMW , BASF, FMS are all names for your radar, says the Ambassador. They’re all fantastic export stories.




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