Apple will partner with Verizon to debut a new iPhone early next year, according to a report from The Wall Street Journal Wednesday.
The new phone will be similar to the current iPhone 4 sold by AT&T. However, the phone is expected to use an alternative wireless network technology known as CDMA. AT&T phones use GSM network technology.
AT&T has had an exclusive arrangement with Apple to carry the hugely popular smartphone since its 2007 launch.
A study released last month from professional services organization Deloitte found that nearly half of all iPhone users would be "very interested" in making a switch to Verizon if that option became available.
Sources also told the Journal that Apple is currently developing its model for a fifth-generation iPhone.
A spokesperson for Verizon declined to comment when reached by CNBC Wednesday afternoon. Shares of the company were up slightly in New York trade.
Shares of AT&T were lower on heavy volume.