Funny Business readers know how I feel about press releases sent to me which are either far outside the field of business news ("We are reaching out to gauge your interest in visiting the Caribbean island of Curaçao in 2011"), or lacking pizzazz ("Northrop GrummanDelivers 20,000th LN-200 Inertial Measurement Unit").
Today, however, I discovered the most amazing press release ever, written by a man, an Apple, and a dog.
PR professionals, take note.
This is how to get attention. Click here to read "The Most Amazing Press Release Ever."
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