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Knicks Driving Secondary Playoff Ticket Market

Tom Rotunno |Producer, CNBC
Friday, 15 Apr 2011 | 3:50 PM ET

New York Knicks fans endured seven seasons of pain as the team missed out on the NBA playoffs.

Now Knicks fans wanting to scratch that playoff itch might be feeling pained as they reach into their wallets to pay the highest average secondary ticket prices in the NBA.

According to Stubhub, Knicks fans are paying an average of $348 per ticket on the secondary market.

That’s double the current $152 average for all first round tickets.

Stubhub Spokesperson Joellen Ferrer says Boston v. New York is the highest in terms of both prices and volume. Game Three of the series – the first in New York – currently has an average price of $430. Ferrer says the fact that both the Knicks and the NHL’s Rangers are both in the playoffs for the first time in 14 years isn’t hurting demand for Rangers, though Knicks tickets are going for 2 times that of the Rangers.

The higher prices for the Celtics v. Knicks is a carry over from the regular season, where the Knicks ($132) and Celtics ($117) ranked second and third in average ticket price, trailing only the Lakers at $172.

Here’s a look at Stubhub's five highest priced first round tickets:

Highest Avg. Secondary Ticket Price For 1st Round

  • New York Knicks $348
  • Los Angeles Lakers $187
  • Miami Heat $161
  • Boston Celtics $149
  • Chicago Bulls $148

Updated: Fans looking for value need to look no further than the San Antonio v. Memphis series. Stubhub currently has tickets for their Game One match-up in San Antonio going for as little as $8 per ticket. Meanwhile, Game Three in Atlanta for the Hawks v. Orlando Magic can currently be bought for as little as $13.

Here are Stubhub's lowest priced first round tickets:

Lowest Avg Secondary Ticket Price For 1st Round

  • Orlando Magic $59
  • San Antonio Spurs $64
  • Atlanta Hawks $65
  • Indiana Pacers $68
  • New Orleans Hornets $80

Questions? Comments? SportsBiz@cnbc.com

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