There’s a change in auto showrooms around the country. Sales to young buyers between the ages of 18 to 24 are up for the first time since 2007.
There’s also an increase this year in sales of those between 25 and 34 years old and increasingly these buyers are picking Korean and European brands over the traditional favorites from Japan or Detroit.
“We’ve seen the domestics slip, but surprisingly the Japanese have been the big losers,” said Anthony Pratt, Director of Forecasting for Polk. “Hyundai and KIA have really done a good job tracking this demographic.” (Read More: Hyundai's US Growing Pains.)
Here is the breakdown of sales by age group this year and how much they’ve changed: